Build Your Business Podcast Cohort

Are you looking to expand your reach and engage with your audience in a new and exciting way?

Our Build Your Business Podcast course will help you develop, design, and launch a podcast that meets your business goals.

Applications for Cohort #1 are opening soon, so register now to express your interest and get all the details.

About the Cohort

Led by experienced podcasters and business professionals, this 8 week fully online course will teach you everything you need to know to launch your own successful podcast.

From defining your business strategy and success metrics to planning and scripting to recording and editing, you’ll gain hands-on experience and practical skills to produce high-quality audio content that resonates with your target audience.

Our small cohort model will ensure that you receive personalised attention and feedback throughout the course, allowing you to tailor your learning experience to your specific business goals. By the end of the course, you’ll have the tools and knowledge to launch your own podcast and take your business to the next level.

Who is it for?

  • Startups
  • Small Businesses
  • Coaches
  • Consultants

How can a podcast help my business?

A well planned and targeted podcast can:

  • Expand your reach
  • Create a scalable content strategy
  • Build community
  • Establish thought leadership
  • Generate leads

The Deets

Cohort #1 Dates: TBC

Duration: 8 week cohort + 6 months access to our Cohort Slack

Delivery: 100% online with an optional social in Melbourne, Australia

Live Lessons: Weekly at a time agreed on by the cohort (possibility of a split into daytime /evening groups)

Time Commitment: Around 1.5 hours per week for the live lessons, plus 1-2 hours of homework between sessions to get the maximum benefit.

The Course

Week by Week Overview

Week 1: Aligning your podcast to your business goals

Week 2: Developing your show concept and brand

Week 3: Planning and scripting your pilot

Week 4: Show Prep Tips and Interviewing Skills

Week 5: Pre-Production and Recording

Week 6: Post-Production and Story Editing

Week 7: Developing your Content Strategy

Week 8: Launch and Release

What's Included

1 x Cohort Launch Call

60 minutes together to kick off the experience, set expectations, and make introductions.

8 x Cohort Worksops

1 x Cohort Resource Portal

Access all course materials and workshop recordings in our easy-to-use portal. (6 months access)

1 x Slack Community

Connect with your fellow cohort members and your coaches to share ideas, get questions answered, and more. (6 months access)

1:1 Coaching (Optional Add On)

Add an individual coaching experience (pre-purchased or ad hoc) to get personalised feedback and help.

Your Coaches and Mentors

Amanda Reedy

Show and Story Developmnent

"The Project", "Childish Deano", "Superwog", "Resolve: Stories from a Stop / Start Nation"

Rob Clarke

Sound Engineering and Design

Bolinda and Borrowbox Audio Books, Swivol Media Senior Audio Producer & Sound Designer

Phoebe Zukowski-Wallace

Pre-Production / Story Editing

"Investor Intelligence", "Fumes: The Truth About Inhalants", Swivol Media Senior Producer

Alexandra Whittington

Content and Copy

Collider, Mammamia, PopMatters, SAHM, "The Book Ninja Film", and “Lake On Fire”.

Your Cohort Host

Scotty Allen

Experienced Startup Coach / Product Manager

Founder, Swivol Media